The Sims™ FreePlay

Life simulation on a phone is what ELECTRONIC ARTS delivers with The Sims™ FreePlay, billed as a full Sims experience built for mobile by the team behind the original games. Players create Sims, guide their daily lives and gradually grow a whole town around them, with goals and rewards pacing the progress.

There is plenty to manage. You can style up to 34 Sims from head to toe and design their homes, including multiple floors, swimming pools and decor. As the population grows, SimTown expands with additions such as a car dealership, a pet store, a mall and even a private beach villa. Sims build relationships, fall in love, marry, start families and keep pets, and they move through life stages from babies to seniors; drama is possible too, such as turning down a proposal. They also hold jobs, with careers at a police station, movie studio or hospital, gaining skills and higher pay as they work. Hobbies like cooking, fashion design, salsa and puppy training keep them happy. Completing goals earns Simoleons, and you can visit real friends' towns to compare designs.

It averages 4.3 from about 5.8 million ratings, with 69% five stars and 8% one star, and has passed 100,000,000+ installs. The game is free but ad supported, and in-app purchases cost €1.19 to €119.99 if billed through Play; EA notes some purchases include random items. It was updated on 2026-08-27, needs Android 7.0 or newer, and is rated USK: Ages 12+. We list 35 versions, the latest at 181.8 MB.

Fans of The Sims who want a casual version to dip into daily will feel at home. Players who dislike ads and paid virtual currency may find the free-to-play model grating.